Smart solutions for smart businesses

Mobile Workers

What was once a way of life for the travelling salesman, mobile working is now fast becoming the working style of choice for millions across the world. Rising customer expectations have fuelled the trend resulting in a less visible divide between the SME and the large corporate, which is why the mobile working movement is even more crucial for the small business to use to their advantage.

One of the most pertinent flexible working issues affecting SMEs is total cost of investment and how this marries up with maximising the potential for business benefits. It is important for customers to understand that 'mobility' doesn't just mean being mobile but also being accessible even when working at different locations. Whether that's around the office, around the site, around the corner, around the country or around the globe they can remain in touch with the business as if they were sat at their desk. The good news is that technology costs and complexity around making mobility work in an SME are both decreasing. This means that changing or even just integrating mobile devices across an entire office is now far simpler than it has been before. Tailored, flexible and scalable, technology packages that were once only available to large-scale companies are now the best option for SMEs to become more mobile.

Growth comes from winning new business, which is important to every enterprise, but is even more crucial to the SME. Customer access to the right people in the organisation at the right time can make or break deals which is why the smaller the company the more crucial the role each person has to play. Without the right network solution and mobile devices, employees are obliged to dial into their office voicemail on an ad-hoc basis to check missed calls and messages, sometimes missing out on that new lead or important phone call. In today's demanding business environment it's increasingly hard to plan when you might be in or out of the office. You may even be in the office but away from your desk, so being seamlessly connected and readily accessible to your customers is not just practical, it's essential.

mobile worker

Making sure mobile workers are suitably equipped with appropriate telecoms technology is important. Purchases for mobile technology previously took place at an individual or departmental level rather than across the organisation. However Samsung Resellers now offer bundles and plans for mobile solutions at lower costs.

Recent research by Forrester shows that SMEs across the globe are dedicating more than a quarter of their telecom budgets to growing mobile services. Changes in IP technologies are making the industry grow fast and SMEs need to provide the necessary training, support and customer management tools so that the benefits of mobility are being understood and taken advantage of by both businesses and effectively their customers.

Nowadays, it is essential for employees to be responsive and contactable at all times, not only for improved customer service, but also to bolster activity and productivity levels. A properly equipped mobile workforce naturally helps a smaller company appear larger than it actually is, a factor which often appeals to SMEs.

In order to capitalise on the benefits of mobile working, they must make an informed decision about the level of technology their workforce requires. Samsung IP solutions give the ability to take and make calls from any location on the premises using an office extension number. New developments in the networks market are helping SMEs to get the most out of their mobile workforce. For example, Mobex, lets businesses take greater control of calls by integrating mobile phones as extensions to the office fixed line connection. This not only allows calls to be routed from desk extensions to mobile phones for instant access but also reduces overall costs as business calls are made via the PBX rather than at mobile providers' rates.

When combined with a unified communications, mobile technologies like these can really help an SME in its quest to become more accessible to its customers. However, having the technology in place to enable mobility needs to be combined with the right strategic approach, thinking and investment. Time, dedication and total employee buy-in are essential for effective training and to understand the real benefits of mobility. Furthermore, as staff become more mobile and do not need to be desk-tied, it can be increasingly difficult for managers to measure staff performance. The optimum technology solution should help managers to measure productivity both at the desk and out of the office.

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